POREOTICS soared to fame and became a revered name in the dance community following their triumphant victory in the America's Best Dance Crew championships. Their success was not only celebrated for their dance prowess but also for the inspiration they brought as representatives of the AAPI (Asian American Pacific Islander) community. SNA crafted a tailored publicity strategy for Poreotics, taking charge of press outreach and talent relations. Our efforts led to securing appearances with top-tier media across various platforms, including broadcast, radio, print, and online. We meticulously monitored and reported on press breaks, ensuring maximum exposure for the dance crew. SNA orchestrated various press opportunities for Poreotics, from their appearance in Justin Bieber ft. Usher's music video "Somebody To Love Remix" to Disneyland California Adventure's launch of elecTRONica, promoting the TRON film. Additionally, we facilitated red carpet events and played a pivotal role in the development of the reality docuseries "Life After: Poreotics," which even featured a cameo from Bruno Mars.